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FRAC > 180º
I directed this funny commercial for Costa Cookies, it’s FRAC, the only cookie that doesn’t Crack!. Based on a popular word game, we see many people in unhappy, almost surreal situations, every one is related by the lyrics to the word “crack”, when nothing else works, better to have a delicious chocolate cookie that doesn’t “cracks”. Creative Director: Sergio Gamboa @ 180º DoP: Jaime Cáceres Editor: Marcelo Pedraza Post by LaPost