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Corpbanca > Opendor
This project gave me the chance to explore a different narrative style and show Santiago city in an unusual way. The spot begins with a man observing the city as it’s the first time he really sees it, thinking about every little thing that connects him with it, he thinks, it’s where his friends are, where he works and most of all, his memories stay... but, as we see at the end, the most important place in life is where our emotions and feelings live, that’s our home. This is a TVC for Corpbanca Bank, this time they offer home loans with an unusual low rate, although the communication is completely different for the category, it has proved to work extraordinary well. Two day shooting in Santiago city and Zapallar with beautiful march weather, I did it with the light Arri 235 with Ultraprime lenses. Exec. Producer: Daniel Buccolini @ Cinemágica. Creative Director: Pedro Cobian @ Opendor Acc. Manager: Denise Gréau, Francesca Bersano. Copywriter: Fernando Goñi, Boris Ferrada. DoP: Juan Carlos Bustamante AD: Hernán Cerda Editor: Andrea Yaconi Post Producer: Gabriel García